Human-Centred
Services

Prioritizing User Needs And Wants To Create A User-Focused Design Users Will Love

Providing Services With The User Mind

In creating a new product, it’s vital to understand how people will use it. Then, using the best practices in the design process, you keep the focus on the user and create a product that meets users’ expectations. The basic principle of the user-centred design is collecting and incorporating information from the users and their needs into the design, eliminating the pain points and making the product flowless, enjoyable and desirable.

I closely consider user requirements, objectives, and feedback in creating digital products. My priority is to meet the user’s needs and wants, and I make each decision in the context of what drives value and interest to the user.

01. RESEARCH

Understand & Identify User Problems

As UX Designer, my job is clearly to understand our user’s experience and gains through the research process. The central goal is to articulate who are the persons for that we design. That’s why we create representations of real users called – personas. This represents a particular user group with similar needs, skills, goals and behaviours.

Through personas, we can identify and better understand their problems and allow designers to make informed decisions that reveal straightforward navigation, features, interaction and a visual design that fits the audience that use that product. Once we clearly understand the audience and the problem I solve, I’ll create the solutions.

COMPETITIVE BENCHMARKING • SURVEYS • USER INTERVIEWS • AFFINITY MAPS • USER JOURNEYS • PERSONA CREATIONS • CRAZY EIGHTS • HOW MIGHT WE? • CRAZY EIGHTS • A-B TESTINGS

02. STRATEGY

Proved Integrated Marketing Strategies

Strategy means planning the details and actions that reach specific business goals. Being a strategist means listening, asking questions, informing yourself, doing your search process, optimizing the information gathered, and thinking several moves in advance. Next, perform planned right actions at the right time using the most suitable online channels to increase revenue and increase online visibility to your audience. Finally, a great strategy means integrated work behind the scenes, establishing a course toward absolute success.

STRATEGY • CONTENT CREATION • USER EXPERIENCE & USER INTERFACE • SEO • PPC • SEM • CONTENT MARKETING • SOCIAL MEDIA MARKETING • EMAIL MARKETING

03. BRANDING

Consistent Brand Voice Across Corporate Materials

Your brand is a product, service or concept that makes you unique and easily distinguishes you from your competitors, other products and services. Your branding communicates your values, qualities and personality to your audience. I  would name logos, taglines, jingles or mascots as branding examples here. Your success as a business depends on the effectiveness of your branding management and the process that delivers your brand message effectively, correctly, and consistently.

BRAND IDENTITY DEVELOPMENT • LOGO CREATION • BRAND GUIDELINES • CORPORATE STATIONERY • ICONS • PRODUCT DESIGN • DRAWINGS • ILLUSTRATIONS 

04. CREATIVE

Beautiful Human-Centered Fluid Concepts

The human-centred design puts real people at the center of the development process, helping you create products and services that match your audience’s needs. Three elements are the base for human-centred design: empathy – care about the people we are designing; creativity – finding creative ways to solve users’ problems and business needs – making the product commercially successful. This process lets you understand people’s needs, concerns, and motivations, allowing you to be more efficient in the design process.

GRAPHIC DESIGN • VISUAL DESIGN • DIGITAL DESIGN • APP DESIGN • HIGH FIDELITY MOCK-UPS • RESPONSIVE WEB DESIGN • LANDING PAGE • DISPLAY ADS • SOCIAL MEDIA DESIGN • PRINT • VEHICLE LETTERING • SIGNAGE • PACKAGE DESIGN

05. TECHNOLOGY

Flexible & Efficient ROI Solutions

Technology constantly changes, so you need to be on the wave to overcome the competition. For example, if you want your website to be visible on a mobile or tablet, then be sure you need a responsive website. If you want your product to be ready for purchase anytime, create an e-Commerce website. You are unfamiliar with many terms like interactive, responsive, coding, and other technologies. If you want success, rely on specialists who deliver successful and effective products.

RESPONSIVE SITE DEVELOPMENT • HTML5/CSS3 • CONTENT MANAGEMENT SYSTEM • WORDPRESS • E-COMMERCE • LO-FI INTERACTIVE PROTOTYPES • HI-FI INTERACTIVE PROTOTYPES • WIREFRAMES 

Advices by PROs

Implement SUCCESS.
For applied solutions see MY PORTFOLIO.